Chess is a mix of Game of Thrones with a Nobel Prize.
World Chess is developing products that are an object of desire (if you can say that about a chess set). Most of the product line has been designed in partnership with Pentagram in London. Chess sets and other products have been designed with chess players in mind. Some of the items designed and produced by World Chess, are in the museums around the museums around the world.
About World Chess
World Chess was founded in 2012 with the aim to promote the mass market appeal of chess globally. We achieve this through our ecosystem of commercial offerings of different chess related activities, including the organisation of top-level tournaments, operation of the official online gaming platform of the International Chess Federation (“FIDE”) and other sport, lifestyle, social activities and merchandise related to chess.
Our vision is to build a global, leading intellectual sport brand by reinventing chess for the modern consumer. We intend to do this by becoming the leading platform for the global chess community through online, in person and hybrid chess events and activities, and by providing complementary product offerings to players, spectators, and partners through our ecosystem. World Chess is a long-term commercial partner of FIDE and holds exclusive rights for the official FIDE online chess gaming platform, commercial rights to the FIDE Grand Prix Series as well as its proprietary products, including Armageddon Series.
World Chess is headquartered in London with offices in Berlin and Tbilisi but operates internationally.